In 2021, Ericsson CEO Börje Ekholm claimed that “Europe is too slow with the rollout of 5G”. He also suggested this could impede the success of Europe’s climate goals. While this could be true, the state of Europe’s 5G rollout could have several other knock-on effects. Here, Hamish White, CEO of telecom solution provider Mobilise, […]
Hamish White
Hamish is the founder and CEO of London-based Mobilise. Hamish has day-to-day operational responsibility of Mobilise but also participates in Product Development and Sales. Hamish is a hands-on telecoms entrepreneur with 19 years’ experience supporting Tier 1 & Tier 2 International Telecommunications Operators. Before founding Mobilise, he worked as a consultant launching and growing start-up telecoms companies primarily in the MVNO domain. This included the launch of 8 MVNOs across 5 countries. His background is in technology, however, his management experience spans the end to end telecoms value chain, including in-depth knowledge of sales & marketing, commercial, finance, operations and technology functions. Hamish specialises in helping companies with digital transformation and establishing mobile app strategies.
Relatively unscathed from two years of the global pandemic, the telecommunications industry is on the precipice of transformation. It’s going digital, which, although this may seem inherent for an industry centered around technology, will trigger a mass of change and challenge for the industry. What will happen in 2022? Here, Hamish White, founder and CEO […]
Shifting straight to eSIMs is a more strategic choice In October 2021, telecom giant and leading global mobile network operator (MNO) Vodafone announced its new Eco-SIM — made from recycled plastic. Any sustainability feat is positive for the telecommunications industry, which contributes two per cent of the global emissions total. But why stop at recycled […]
Retail giants Amazon, Aldi and Tesco are trialing checkout-free stores in the UK, where customers can conveniently grab their shopping and leave the store without visiting a cashier. It’s clear that consumers today expect intuitive digital services as standard — and supermarkets aren’t the only ones who should listen. The COVID-19 pandemic has accelerated digitalisation […]
Onboarding is one of the most important phases of a telco’s customer journey. It’s the first experience that a customer has with their service provider, and as we all know, first impressions count. Despite this, it’s also one of the key areas where mistakes are made when a telco decides to go digital. Digitalisation is […]
No one likes to feel like a number — and good customer service can change that. In fact, 84 percent of consumers say being treated like an individual, not a number, is critical to preventing customer attrition. In the hypercompetitive telecoms industry, this ethos is even more important. So how can telcos make their services personal […]
According to analysis by Digital Commerce 360, 81 percent of buyers used digital channels to make telecom-related purchases during COVID-19, and 36 percent plan to use digital channels more in 2021. However, the rise of digitalisation presents telecommunications with both opportunities and challenges. Telecommunications is an industry battling constant change. A lack of connectivity in […]
A survey conducted by Accenture revealed that 77 per cent of telecoms customers are willing to retract their loyalty towards a specific network operator. Lock-in contracts are no longer sufficient to retain a customer base long term. To keep customers satisfied, telecoms companies should do more with what’s already at their fingertips — data. […]
The Ericsson Mobility Report states that 5G mobile subscriptions will exceed half a billion by the end of 2021 — making 5G the fastest adopted mobile generation in history. The 4G rollout taught mobile virtual network operators (MVNOs) that they must take a more proactive approach if they are to successfully compete with larger mobile […]
As a highlight of many tech company calendars, Mobile World Congress (MWC) was sorely missed in 2020. Back with an albeit smaller, socially distanced bang in June 2021, MWC still didn’t disappoint. One of the event’s greatest takeaways was that — whether telcos are ready or not — we’re entering a new, digital era. Let’s […]