In its showcase at the Galaxy Unpacked 2024, Samsung welcomed its latest creations in the Galaxy S series: the Galaxy S24, S24 Plus, and S24 Ultra.
The latest lineup of devices represent the electronics mogul new leap in mobile technology, integrating artificial intelligence (AI) features that will draw the blueprint user experience and how they interact with their smart devices.
Welcoming the New Galaxy AI Assistant
The event spotlighted the anticipated Galaxy AI Assistant, a mix of on-device and cloud-based AI, signaling Samsung’s commitment to advancing user interaction with smart devices.
- The Live Interpreter
A standout feature is the live interpreter for calls, supporting 13 languages (with more to come). This AI-driven tool enables effortless communication across language barriers, directly through Samsung’s keyboard or during calls.
- Google’s AI: Gemini
Samsung’s collaboration with Google has led to the integration of the Big Tech giant’s Gemini AI model in the Galaxy S24 series, offering versatile functions such as creating photo-based stickers and efficient management of voice or text notes. Google’s android operating system (OS) has also evolved to detect AI-altered images, enhancing security and authenticity as digital media become more mainstream.
- Circle to Search
Perhaps the most exciting addition is the ‘Circle to Search’ feature, replacing the traditional Google voice assistant activation, and allowing users to search via Google Drive by circling an item on their screen. Operating within the app environment, the Circle tool offers a more intuitive user experience.
- Smart Editing with Generative AI
The world is shifting to a new form of media – fast media, and Samsung got everyone covered. The Korean giant decided to give the world AI in multimedia editing, alongside the introduction of the Generative Edit feature. This tool, based on Google’s Imagen 2 technology, facilitates natural editing of image elements, exemplifying the blend of AI and creativity.
- AI-Powered Smart Cameras
The Galaxy S24 series takes camera functionality to new heights with AI integration, with smart cameras that are fully compatible with popular apps like Instagram and Snapchat, supporting HDR quality for photos and videos. This advancement underscores Samsung’s dedication to enhancing social media experiences.
Design and Technical Specifications
The Galaxy S24 and S24 Plus maintain the series’ sleek aesthetic with a glass body and aluminum frame. They brag an LTPO AMOLED display with adaptive refresh rates, ensuring high level of outdoor visibility. The S24 Ultra, however, introduces notable enhancements like a titanium frame, Corning Gorilla Glass Armor, and support for Wi-Fi 7 technology. It features a more compact design, a superior display, and a comprehensive camera setup including a 200MP primary lens.
Pricing and Availability
Samsung announced that the S24 series will be available from January 18, 2024. The pricing is competitive, with the Galaxy S24 Ultra starting at $1299, the S24 Plus at $999, and the standard S24 at $799.
Anticipation for the Galaxy Ring
The event concluded with a teaser about the upcoming Galaxy Ring, sparking curiosity and anticipation among tech enthusiasts.
Attendees left the event feeling that Samsung’s Galaxy Unpacked 2024 event was more than a product launch. To brand lovers, it was a demonstration of the company’s vision for the future of mobile technology. The new Galaxy S24 series will open new doors to innovative AI features and enhanced user experience
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