Ooredoo: Networking Greatness

A significant event such as the most prominent sports tournament in the world requires a lot of telecommunication work. Such an event would put immense pressure on the network. Fans woud be sharing the updates as they happen. This peak demand for communication requires intricate planning and efficient management to ensure quality. Maintaining this quality is another crucial factor as well. The event will also lead to an exponential increase in bandwidth demand. Everyone is sharing and posting, requiring excellent infrastructure and data planning. This is where Ooredoo slots in as the perfect match for such a delicate task. 

Giving Fans a Chance to Be There 

In addition to giving customers more chances to participate in this athletic megaevent, Ooredoo’s sponsorship of the FIFA World Cup Qatar builds on the company’s dedication to promoting sporting values and excellence throughout the region. Additionally, Ooredoo is adding value to the existing perks of being a hala or shahry subscriber. As a part of a promotion for the tournament. 

With Rihlat Ooredoo and the Ooredoo App, customers can win fantastic rewards. Customers will receive a virtual football and instant prizes of data, Nojoom Points, Urban Point vouchers. Nojoom partner discounts when they recharge, make a purchase, or pay a bill using the Ooredoo App. Customers can win iPads, Qatar National Team official souvenirs, and tickets to FIFA World Cup Qatar with the sticker draw contest. Increasing engagement and pulling in more clients to the Ooredoo umbrella. 

Ooredoo’s director of public relations, Sabah Rabiah Al-Kuwari, stated: “We’re thrilled to be delivering this fun, exciting campaign as the anticipation for the huge tournament rises. Our company is strategically committed to providing total client pleasure, and a crucial component of this commitment is ensuring we provide excellent value”. Customers will undoubtedly appreciate this campaign because it offers them more outstanding value for their money and the oppurtunity to win tickets to the biggest athletic event in the world. 

Preparing the Right Foundation for the Event 

Ooredoo proved further that it was the right choice when it chose a partner to join efforts with the Qatari telecom giant. Huawei joined forces to bring in its vast knowledge. Ooredoo worked as one team with the Chinese giants to provide the most optimal network experience for the fans. Moreover, To ensure the success of the assurance program, over 100 Huawei experts from various fields will be putting in 24-hour shifts at Ooredoo Qatar’s Operations Center. A service guarantee is also available from the global Huawei professional support. 

Furthermore, Ooredoo and Huawei work together to ensure attendees have the best possible experience during the event. Seven stadiums are deploying the most recent network technology as part of the event’s preparations. They are also fine-tuning the network and figuring out and fixing any network-related problems prior to matches. To prepare the networks for this significant event, Ooredoo and Huawei are also carrying out extensive resilience tests in every stadium to maintain the networks for this monumental event. 

Unlocking Dimensions With Augmented Reality 

Exploring the technologies, Ooredoo will use during the 2018 Globe Cup was one of the main goals of the visit, as the entire world is anxious to see what Qatar can accomplish there. Utilizing Snapchat’s most recent features, spectators at the football spectacle will participate in three crucial new augmented reality (AR) experiences. 

Moreover, a series of fan lenses representing the 32 participating countries will allow fans to support their favorite team with special AR effects. A “juggling challenge” — the first-ever augmented reality keep-up game created for fan zones and beyond — will bring the Ooredoo Tower mural to life and celebrate the World Cup coming to Qatar. Millions of football fans can access all these augmented reality activities through the Snapchat app. Thanks to Ooredoo’s quick and reliable 5G network in Qatar. 

Finally, other cooperation areas included ways to use Ooredoo’s partnership with Snapchat as part of its digital marketing strategy and ways the two parties might support one another in emerging regions to promote customer growth and engagement across Ooredoo’s global reach. Showcasing the forward-thinking of Ooredoo, seeking to use Snap’s expertise even after the tournament ends. 

Concluding Thoughts 

Ooredoo has been doing a tremendous job with its branding and marketing tactics. Football as a sport has been integral to the telecom provider’s marketing strategy. Being the partner of the new era galacticos, Paris Saint Germain already has put them on the global radar. Making them the obvious choice, besides being the biggest telco in Qatar and the region arguably. Ooredoo was always an innovator, them being the first to introduce 5G to the nation. The telco strives to push the telecom sector forward, and the world’s biggest stage seems like a perfect way to showcase that. 

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