Maybe the Alliance will Actually Achieve Something Now If I walk out into my garden and look towards the north west, I can just see in the distance the location of the BRICS conference, where Saudi Arabia has been invited to join BRICS. It sits smack bang in the middle of the richest square kilometre […]

Enjoy fantastic skiing in Saudi Arabia NEOM is a Saudi Arabian giga-project in the North West of the Kingdom. And although nowhere near completion, it has a habit of taking people by surprise. A 170 kilometre long city in a building known as The Line. A floating manufacturing and logistics hub called Oxagon. A flora […]

saudi arabian desert, saudi arabia, desert,

Saudi Crown Prince MBS’s new venture in the Saudi Arabian desert is a series of greenhouses the size of New York’s Central Park.


The future is cognitive, and NEOM is here to ensure it. And despite being a project in KSA, it is actually a global project above all else. But NEOM’s projects go beyond the realm of reality to delve into one of this era’s main focal points, the metaverse. But a little more complex. In fact, […]

Saudi Arabia is Nokia’s biggest market in the Middle East and Africa, and it plays a significant role in society in the nations where it does business. Accordingly, Nokia sees Saudi Arabia as a crucial market. The company is dedicated to offering the most cutting-edge technologies. Including 5G. To help the country develop a robust […]

Invest More Than $9 Billion in Kingdom

Saudi Arabia has attracted more than $9 billion in investments in future technologies, including by U.S. giants Microsoft and Oracle Corp, which are building cloud regions in the kingdom, a government minister said on Monday. Saudi Minister of Communication and Information Technology Abdullah Alswaha said Microsoft will invest $2.1 billion in a global super-scaler cloud, […]

Oracle to Invest $1.5 Billion in Saudi Arabia

Oracle Corp plans to invest $1.5 billion in Saudi Arabia in the coming years as it builds up its cloud footprint in the kingdom and opens its third public cloud region in Riyadh, a company official said. Saudi officials have pressed international companies to invest in the kingdom and move their regional headquarters to Riyadh […]

Football as a World Builder The Saudi Arabia 2030 Vision

When Saudi Arabia defeated Argentina last week, shock and elation hit every connected device in the world within seconds. Shock, because in footballing terms, isn’t it the shark that’s meant to eat the minnow?  And elation because every now and then, sport reminds us of how wonderfully unpredictable it can be. The ramifications of the […]