The psychology of informational social influence relies on the human tendency of following others’ leads in certain situations.
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Twitter recently introduced a revamped new Twitter checkmarks , referred to as the “Twitter Blue Check Verification.” The process enables users to apply for the coveted blue checkmark next to their name, indicating their account is authentic and belongs to a public figure, celebrity, or brand. In the new system, Everyone is getting verified. It is […]
The impact of Twitter’s blue check verification on social media marketing has been significant: Looking back, social media was a space for casual conversations and sharing updates with friends and family. But as these platforms grew and businesses recognized the potential to reach customers through said channels, marketing on social media became a science of […]
Since tech billionaire Elon Musk’s takeover of Twitter, the platform and its users have been taken on a wild ride. Based on research by ExpressVPN, a virtual private network and cybersecurity company, Twitter has been in a constant state of change. With news of layoffs, firings, and Twitter users abandoning their accounts for alternative platforms […]
National Public Radio (NPR) will no longer post content to its 52 official Twitter feeds in protest against a label by the social media platform that implies government involvement in the U.S. organization’s editorial content. NPR said on Wednesday Twitter refused its repeated requests to remove the inaccurate label of “state-affiliated media”, now changed to […]
The Republican-led U.S. House of Representatives Judiciary Committee has subpoenaed the Federal Trade Commission’s chair for documents related to the regulatory agency’s privacy probe of Twitter, the panel said on Wednesday. In a statement, the committee said its Chairman Jim Jordan and others had asked FTC Chair Lina Khan for information about the probe following […]
Twitter Inc CEO Elon Musk said on Wednesday the social media company is “roughly breaking even,” as most of its advertisers have returned and its aggressive cost-cutting efforts have started bearing fruit after massive layoffs. Musk, in an interview with BBC broadcast live on Twitter Spaces, said Twitter has about 1,500 employees now, a sharp […]
Koo, an India-based social media app that aims to rival Twitter, has integrated OpenAI’s ChatGPT to help users more easily create posts, the company’s co-founder told Reuters. ChatGPT is an artificial intelligence bot that can create prose in response to prompts and has set off a tech industry craze over generative AI. Koo users will […]
Top advertisers on Twitter slashed their spending after Elon Musk’s takeover, according to estimates compiled for Reuters by research firm Pathmatics, in the latest shock to the company’s dominant revenue source. Fourteen of the top 30 advertisers on Twitter stopped all advertising on the platform after Musk took charge on October 27, according to the […]
Twitter Inc suffered a major outage on Wednesday, leaving tens of thousands of users globally unable to access the popular social media platform or use its key features for several hours before services appeared to come back online. The incident is the social media site’s first apparent widespread service disruption since billionaire Elon Musk took […]