China’s ByteDance Ltd is in talks with music labels for expanding its music-streaming service globally to compete with industry leaders such as Spotify Technology SA, the Wall Street Journal reported on Wednesday. The TikTok parent plans to eventually integrate music streaming within its short-video service and scale it to serve as a major platform for […]
Spotify
Spotify Technology SA’s Car Thing player is now a thing of the past. The world’s leading audio streaming service on Wednesday announced it would discontinue the device just five months after it became available to all users in the United States. In doing so, Spotify became the latest software technology company to stumble in an […]
Without a doubt, Spotify is one of the most widely used music streaming services, an undisputed giant in the media streaming industry. It has established itself over time thanks to the ease of use of its applications and the availability of mobile apps on almost any modern device, including Windows, Mac, Linux, SmartTVs, and more. […]
Spotify is developing a virtual presence on Roblox, a popular children’s game site, marking their entry into the Metaverse. The company claims to be the first music-streaming brand to have a presence on Roblox, cementing its position in the Metaverse, among the younger generation of consumers, gamers, and music lovers. The launch of ‘Spotify Island’, […]
To any music fanatic out there, such as myself, you’ve definitely heard of Spotify; I mean, who hasn’t. The platform is recognized by its algorithm that delivers artists every means to harness and reach the right audience. Artists are seeking one objective and one goal only: having a user press that small heart-shaped button that […]
At an ad industry conference in New York this month, one of the key architects of Spotify’s podcasting strategy outlined what she saw as the biggest challenge facing platforms: how to moderate content. Chief Content and Advertising Business Officer Dawn Ostroff, the television veteran who had helped bring U.S. podcaster Joe Rogan and other top […]
Famous music streaming platform, Spotify, is seeking the expansion of its podcast branch with the acquisition of two podcast tech platforms, Chartable and Podsights, in an announcement made on Wednesday. While the final acquisition price has yet to be released, the acquisition step marks as a first towards the first significant buy-out the Swedish company […]
Spotify’s rising success drives it to explore new horizons with generating ads on podcast for higher revenues, as Britain’s watchdogs direct their attention towards Europe’s streaming platforms, Reuters reports. “We are increasing our ads business marketing workforce by over 70 percent in Europe, Australia, and Canada … and that’s off a pretty sizable base,” Spotify’s head of […]