Technology

How to Kill a Brand You’ve Spent 100 Years Protecting

AI-Generated Y3000 Proves Coke is No Longer the Real Thing I once sat in a boardroom presenting two Coke TV commercials and online films I’d just produced to the company’s marketing director and her acolytes. This woman was a tough cookie who would entertain absolutely no deviation from the Coke brand’s three marketing platforms. 1. […]

C’mon Nike, Talk to the Construction Industry. Just do it!

Nike Out-thinks its Competitors Again Iconic sportswear brand Nike has just unveiled a ventilation system to keep athletes cool. It’s called Aerogami and it works according to each wearer’s level of workout at the time. I’m sorry but my thesaurus hasn’t given me a better alternative to describe this tech. So I’m going to have […]

Cry Me Une Rivière, EU Commissioner Tells Brexit-breaking Brits

UK EV Industry in Trouble Despite a sense of overwhelming fear that China will dominate the European EV market, EU Commissioner Thierry Breton insists there will be no relaxation of tariffs on EV exports between the UK and EU. “That’s a hard non” He said, with an expression suggesting the question was accompanied by some […]

Twinkle, Twinkle, Little Star, How I Wonder What You Are

A Bit of Space Junk, Probably Sorry to ruin either a romantic evening or a school lesson in astronomy, but whenever you gaze in wonder up at the stars, you’re  also looking at thousands of tonnes of trash, just sort of hanging there about a thousand kilometres high. There are over 10,000 tonnes of rubbish […]

India’s Impressive Growth is Happening One Citizen at a Time

India has been stealing the headlines in the last month. The success of Chandrayaan-3 in showing the world how to colonize the moon has shown the country in a light the world many have suspected, but never seen before. The fact that China’s Xi Jinping wouldn’t meet with Narendas Modi at the recent BRICS summit […]

NASA Telescopes’ Imagery Should Stir Something Profound in all of Us

NASA telescopes’ imagery released this last week is visually stunning, technologically mind-blowing and spiritually, well, how can it not evoke questions of a religious, philosophical or scientific manner. The images are beautiful and reveal a universe which far exceeds the human eye’s capacity to see it. From our new vantage point, the majesty and scale […]

Hey European Apple iPhone 12 Users. You’re All Going to Die!

Sacre bleu! The French have all but banned the iPhone 12 because the radiation it, um, radiates is an intolerable .7 watts over the EU standard of 4 watts. Electromagnetic radiation is measured in wattage absorbed by every kilogram of human. Anyway, 4.7 watts is the amount of radiation absorbed by the body when using […]

Jobs You Think are Safe from AI but Aren’t

Part One I’ve been browsing for a while now about jobs at risk of being taken over by AI. Not because I’m a sado-masochist (excuse me, my therapist frequently assures me I’m not). But because I want to see if the list changes as AI becomes more powerful. You know, it was only this time […]